Happy New Year from SEO Blueprint (+ Some Updates on the Horizon)

First of all, from everyone here at Detailed (the team behind SEO Blueprint) I want to wish you a Happy New Year. 🎉

There are a lot of SEO courses out there online so for you to put your trust in the one we've created is something we massively appreciate, and we'll keep improving the course for many years to come as a way of saying thank you in return.

We've been a little quiet over the past few months publicly, but a lot of time has been spent behind the scenes working on a complete publishing schedule for 2023.

To start with, we have a brand new design for the Detailed blog.


It won't be to everyone's taste (I don't think any website is) but I primarily wanted to make sure it was clean, simple and made the content easy to read. You may need to click 'display images' in your email client to see the graphic above.

I also wanted to integrate multiple page styles, so we now have a Behind the Scenes area (3 articles in there at the moment, with lots more to come) that looks completely different to a typical blog post. 

There's also an article on there I haven't tweeted about, emailed, or announced in any way.

This was not just choosing a new theme.

We literally built something custom from the ground up, with a lot of little features I haven't seen elsewhere (I'll write about that in the future, as many are easy to miss but I see in our analytics they're being used).

If things go to plan, we'll publish more than 10 detailed guides in 2023. (That doesn't sound like a lot, unless you consider we've written less than 10 guides in the history of the site).

These guides will aim to help you take your websites to the next level, with concepts I don't believe have been written about before.

Since Detailed is an SEO blog I thought the above would be relevant to you, but we have dozens of private updates in the wings for SEO Blueprint members as well.

We've been filling up our Trello over the second half of 2022 with brand new concepts I think we'll be the first to share. Ever.

We also have a few videos we want to go back and update as well.

All new concepts get put into a Google Sheet where I rate them by excitement (I know, I'm weird).

The idea being - and it has always stood me well - that the more excited I am to work on and share something, the more insightful and useful you'll find it. 

There are currently 46 items on that list, and my excitement goes as low as '4'.

Some of these just at the ideas stage, but many are more than half complete.

A couple of items on the list have had literal months of development work put into them, and many thousands of dollars, and they'll be going inside the course.

Your SEO Blueprint membership came with lifetime updates, so of course there will be no charge for these.

When I started writing this it was just going to be a "Happy New Year" post and I wasn't going to click the 'Send as email' button (I don't send most updates here as emails) but I got a little carried away in the above. 

I think that's all for now.

I know what really matters is what we publish next, and how useful that is for your online success, so let's focus on that.

Thank you for being here. Some amazing things are coming...

- Glen & the Detailed team

Hand-written Captions Now Available on 90%+ of Videos

One thing we have always tried to do with SEO Blueprint is make the training as accessible as possible for those that are hard of hearing, deaf, primarily speak another language (or maybe even can't understand me very well).

That's why I'm happy to announce we've just added handwritten captions to a further 9 videos inside the training.

You can turn these on by clicking the 'CC' button at the bottom of your video player:

We have some huge updates in progress that I can't wait to share with you, but it's important that we take care of things like this as well when we add new training or refresh what we've shared in the past.

Thank you for being here!

We Now Have 44 Featured Insights on Our 'Gold' Page

One of the best things about SEO Blueprint is not our training (which we're insanely proud of) but the community and calibre of people who have joined us.

People who have insights of their own they've been happy to share with members of the community.

There have been quite a few insights in the community that we hadn't added to our dedicated highlights page, so we've just gone ahead and done exactly that.

You can check them out here: https://seoblueprint.com/gold/

You may have seen the page in the past already, but this might be a good time to give it another look to see if there's anything you've missed.

What wasn't interesting to you before based on the stage you were at, may be exactly what you need to read right now. 

Enjoy!

Our First Ever Superpixels Audit: A SaaS That Has Raised $17M

We've just went live with our first ever Superpixels-focused audit.

In non Glen-made-up-this-word terms, that means we're looking at a site from every other angle than straight up technical SEO.

It's a SaaS brand that has raised $17M USD to date, and we've reviewed it with permission, here: https://seoblueprint.com/brand-has-raised-17m/

Now of course, we haven't forgotten that this is an SEO-focused course. The word 'SEO' is in our name, after all. 

That said, a huge part of Superpixels is about taking things to the next level once you've already taken care of things like Technical SEO (at least as much as you can) and you want to make your life easier when it comes to link building and converting more customers.

I genuinely hadn't looked at this site for close to a year before reviewing it, but definitely found a few things I think should be improved.

I really hope you like this one!

Dozens of Superpixels Have Been Added Since The Launch of SEO Blueprint 2

Over the last few months we've been working on a new notification system to help you see all of our new SEO Blueprint 2 updates.

This is also coming with a new site redesign (mostly non-logged-in pages) and most importantly, lots of new cutting-edge training material that we can't wait to share. 

The new notification system allows us to make smaller updates and display them in an attractive way (like adding examples to our Superpixels sections)

If you don't know, Superpixels is a big part of SEO Blueprint 2 (launched at the end of 2021) and you can find more about it, here: https://seoblueprint.com/superpixels-welcome/

This update is simply to let you know that since the last time we wrote an announcement with this notification software, we've literally added dozens of Superpixels examples. 

The SuperDesign and SuperDesign+ sections (and quite a few tabs in-between) have had the most updates, so if you're ever looking for inspiration, I think you'll love what we've been adding.

I can't wait to unveil all the new changes!

- G

Our Dashboard Page Gets a Refresh

Now that everyone has had a bit more time to start going through SEO Blueprint 2 (currently only available to people who bought SEO Blueprint version 1), we thought our Dashboard page deserved a bit of a refresh.

The design is quite a radical change, but we're confident it will help you find our new content a lot more easily.

Here's a sneak peek:

Content that we added to the Super 100 and Super Content modules have been put in their respective Blueprints, rather than being kept as part of Superpixels.

In other words, we added quite a bit more content than this, but now it can be found in its proper home.

You should get redirected to the Dashboard page as soon as you login but if not, here's another link: https://seoblueprint.com/dashboard/

Thank you for all of the incredible feedback on SEO Blueprint 2 so far. There's lots more on the way!

Auditing the Site of a Large Cannabis Magazine Publisher

While this audit isn't too different from other audits we have inside SEO Blueprint, I should mention that it's quite...blunt.

I cover quite a few issues on the website, but I don't go into detail on each specific one like I normally would.

Why? Well, we have so many audits where I've pointed out similar issues that I don't want to bore you.

Instead, I've tried to focus more on the site as a whole - giving attention to the breadth of the website, rather than its depth.

Here's the link: https://seoblueprint.com/cannabis-publisher/

Still, I am honored to have been able to look at the site and if anything else, it's testament to our course that all of the problems found have individual videos covering them in a lot of depth.

There's also a special announcement around the 15 minute mark if you haven't been following the comments inside the course, that I can't wait to share with you!

- Glen


Auditing the Travel Site of SEO Blueprint Member, Jeremy

We've just went live with a new website audit for 2021: This time looking at the personal travel site of SEO Blueprint member, Jeremy.

Jeremy clearly knows what he's doing when it comes to SEO and building sites - and the site is in a niche that's clearly personal to him - but I (Glen) still felt like I had some good suggestions to offer.

You can view the audit here: https://seoblueprint.com/travel-site-with-passionate/

Jeremy has built a great brand and has some incredible social proof, but some areas of the website could do with a little "polish" to help him make the most of the traffic he's getting.

Thanks for the opportunity to look at the site, Jeremy, and we wish you the best of luck with it going forward!

Increase your Affiliate Link CTR (And Other Community Gold)

One part of SEO Blueprint that we're incredibly proud of is our community. Not only via our Facebook Group (1,000+ discussions) but our below-video comments (1,600+) as well.

Early on we realised there were so many great discussions and incredible replies that were going to be easy to miss, so we created our /gold/ page to highlight them. 

As more and more comments come in, we save them on a Trello board so that when we do update the page, we have quite a few comments to add at once.

Today we've refreshed the gold page, adding things like:

- Kevin's smart tip on getting more YouTube views
- How Purushottam increased clicks on his affiliate inks
- Glenn shared how he creates exceptional content for clients (even in niches he isn't familiar with)

There's much more, but part of the fun is in seeing all of the headlines on our gold page at once and clicking on those that interest you.

Thanks to all who stop by our community each and every day.

If you found value in someone's comments, please do let them know!

Updating Our /gold/ Page With New Community Highlights

When we first launched SEO Blueprint in the middle of 2019, we thought having comments underneath each video would be enough to satisfy the personal aspect of our offering.

The idea being that we try to teach something to the best of our ability, but if you have any questions, we can help you right where (and when) you have them.

That said, creating a Facebook Group was by far the most requested update from our initial members, and I have to say I'm really glad we ended up launching one a few weeks later.

We'll pass 1,000 discussions in there this year, so we created our /gold/ page as a way to highlight the best of what's being shared.


We never personally committed to being in the group very often - I believe our obligation should be to answer comments inside the training - but it turns out that we've been in there 7 days per week for months (funny how that works).

That means we were able to bookmark a lot of great threads and comments, so have just added a dozen or so more to that page.

If you haven't checked it out yet, you can get it at the direct link, here: https://seoblueprint.com/gold/

And if you haven't yet introduced yourself and what you have going on, please feel free to do so here: https://www.facebook.com/groups/seoblueprint/permalink/419865448701599/

Thanks for being here!

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